Company News

L’Oreal Shows ‘Curls Have More Fun’

New survey ties in to hair care launch.

Author Image

By: TOM BRANNA

Editor

One of beauty's longest-standing debates is that of straight versus curly hair.  For years, some have said curls signify frazzle while others have argued curly girls exude confidence.  Now, it is time for women to let their curls dazzle because curly girls turn heads.  In fact, according to a 2013 “Curly Girl” survey*, commissioned by L'Oreal Paris and conducted online by Harris Interactive among over 2,000 U.S. adults ages 18 and older, 74 percent of women with wavy/curly ...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters